Tired of the weekly market slog and after several unsuccessful application attempts, Rowan joined the DBP mentoring program to help steer her creative business in a new direction.
Instantly recognising Rowan’s artistic talent and solid work ethic, Angela and Renée were confident Little Rowan Redhead was destined for BIG things.
DBP started by fortifying the Little Rowan Redhead brand by working on target market research, competitor analysis and product development in our sessions.
Then, together they fine-tooth-combed Rowan’s market application, which prior to that point had only seen her accepted onto waitlists, or worse, rejected.
Receiving the news from Rowan that she had been accepted into Finders Keepers Sydney SS19 Market (their most competitive!) as a debut stallholder was one of DBP’s 2019 highlights!
Beyond that, Rowan has since been accepted into Makers & Shakers, Etsy Made Local as well as other design markets, rendering the tiresome weekly markets a distant memory!
“Whilst I have always been very good at making lots of beautiful things, I have not always been terribly business-savy at working solo. It was easy to lose track of the bigger picture.
Angela and Renee of D’Alton Baker Productions have helped me to develop my brand and sharpen my focus which in turn has given me the confidence to make the decisions I need to about the business.
Rather than simply just telling me what to do, Ange and Renee listen to my ideas and make suggestions, offer tips and provide resources allowing me to develop and advance those ideas and attain my goals.
Sometimes they simply show me a different perspective, sometimes they confirm what I already know! Either way, I always come away from a mentoring session feeling energised and ready to start kicking goals!
I made the decision at the start of the year to direct my energy towards markets that better suited my brand. Angela and Renee really assisted me in honing my stallholder applications and after several years of trying, I am excited to say I’m going to be participating in Makers and Shakers, Etsy Made Local and finally Sydney Finders Keepers!”
– Rowan, Little Rowan Redhead, Nov 2019
Visit Little Rowan Redhead’s website here.